Chips&Media Signs APV codec IP Licensing Deal with North American Big Tech, Establishing the ‘Second Front’ Against Apple’s ProRes
Key Takeaways: World’s first independent APV HW IP ‘WAVE-P’ confirmed for flagship devices of a major North American client Following the Samsung-Qualcomm alliance, Chips&Media and North American Big Tech solidify APV as the industry standard Targeting the professional video market with 8K 120fps high-quality recording and editing optimization Seoul, South Korea July 2, 2026 – […]



